US beer manufacturer Busch has launched a new dog product - "Busch Dog Brew" - a healthy drink designed for dogs, with no alcohol included of course, since alcohol is toxic to dogs.
The all natural ingredients consist of - pork, corn, celery, basil, mint, turmeric, ginger and water. Dog Brew isn’t a meal replacement as such. It can be served on its own (between meals), or over food, or to soften hard food.
The company launched US sales online only (a four can pack for US$9.99) and sold out their first batch within a matter of hours. They must be onto a great idea here, which is obviously filling a need in the market.
(Available in the US only at this stage)
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